Product1 min read
Why every Flintclip score comes with its reasons
A number alone tells you nothing you can act on. Here is how MomentRadar shows its work, and why we built it that way.
Most clipping tools hand you a single "virality" number and ask you to trust it. Creators have told us the same story again and again: a clip rated low took off, a clip rated high went nowhere, and nobody could say why.
We think a score you cannot question is a score you cannot use. So MomentRadar never gives a number on its own.
Three scores, not one
Every moment is scored three ways:
- Visual: what is happening on screen. A reaction, a gesture, a change of scene.
- Narrative: whether the moment stands on its own. A clear setup, a point, a payoff.
- Trend: how well it fits what people are watching this week.
You see all three, and how they add up.
A reason you can check
Beside the scores is a short explanation that names a concrete detail from the video. Not "high energy", but what the speaker did and said at that second. If the reason is wrong, you will know at a glance, and you can skip the clip.
Each clip also comes with one suggestion for making it stronger.
Honest about the borderline ones
When a moment is only a maybe, it is marked as a maybe. We would rather give you four clips worth posting than ten you have to sort through.
Then it learns from what really happened
Once you post through Flintclip, PulseLoop reads the real numbers. A clip that beats your usual views becomes an example for your brand, and the next video is scored with that result in mind. The Insights page puts predictions beside results, so you can see for yourself how often the scores were right.
That is the idea behind the whole product: show the work, check it against reality, and get better for each customer over time.